Tuesday, December 20, 2011

Google Analytics: New features for your Dec campaigns

Google Analytics Monthly Product Update
  December 2011
Each month we work hard to improve your Analytics experience. Here is a quick snapshot of what we've been up to. Access Analytics
Site Speed Reports Site Speed Reports
Learn which pages on your site load slowly. Slow loading pages often cause visitors to leave in frustration. Check out the Site Speed reports and you can see average load time by page. Simply go to the "Content" section and click "Site Speed". Visit our Help Center for more details.
Webmaster Tools in Google Analytics
Understand more about your site's performance. Simply import information from Google Webmaster Tools into Google Analytics. Get SEO insights and understand how your site drives user engagement from Search (impressions, clicks, click through rate, and average position).
Here is a link to step by step instructions.
Webmaster Tools
Map Expanded support for 40 Languages
Google Analytics is now available in 9 additional languages: Arabic, Hebrew, Croatian, Hindi, Latvian, Romanian, Slovenian, Serbian and Ukrainian.
 
Tools for Google Analytics
Case Study: See how Fairmont Raffles Hotel simplified ecommerce reports across international sites. Tools that simplify international ecommerce reporting are particularly useful now that the holiday shopping season is in full swing.
Holiday Ecommerce Tips from Bill Kee, Product Manager for Google Analytics
 
Education & Resources
Reaching your Goals with Analytics
Is your website performing as well as it could be? Do you want to get more out of your digital marketing campaigns, including AdWords and other digital media? With so much data, it can be hard to know where to look first.

Here's a couple of resources to help you reach your goals with Analytics.

Learn how to Set up Goals in our help center
Review a short video: Google Analytics Engagement Goals (play time: less than 2 minutes)
 
Happy Analyzing,
The Google Analytics Team

Was this information useful? Share your thoughts with us.

Access Analytics Log in to your GA account to see these updates.
 
Google Analytics Resources: GA YouTube Channel | Help Center | Developer Hub | GA Blog
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Monday, November 21, 2011

Your Google Analytics account is being updated.

Google Analytics
Dear Google Analytics user,

We’re excited to share that the new version of Google Analytics will soon be activated in your account. In addition to a redesigned interface that makes it even easier to explore your data, you’ll also notice some significant new features. Here are a few of our favorites.

Google Analytics Real-Time
Real-Time reporting shows you what’s happening on your site - right now! The reports are updated continuously and each pageview is reported seconds after it occurs on your site. You’ll find Real-Time reports in the ‘Home’ tab.

Multi-Channel Funnels
See which channels your customers interacted with during the 30 days prior to converting or purchasing. Conversion path data includes interactions with many media channels, including clicks from paid and organic searches, affiliates, social networks, and display ads.
Video demo & Usage guide

Mobile Reporting
More and more, visitors are using mobile devices to browse the web. Mobile reports in the new version of Google Analytics help you understand how mobile visitors are interacting with your site. You can even see which mobile devices your visitors use and optimize for those devices.
 
Flow Visualization
Flow Visualization is a beautifully designed and highly sophisticated tool for graphically showing how visitors navigate through your site. We've completely re-imagined and redesigned the navigation tools available in the old version of Google Analytics.

Video demo & Usage guides for Visitor Flow, Goal Flow

Over the next few weeks as we make Google Analytics v5 the default for all users, we are simultaneously rolling out the report email scheduler and PDF export.

Need to check something in the old version?
We think you’ll enjoy all the features of the new version but if you need to refer to the old version, there is a safety latch.  Look in the top right corner of Google Analytics and you’ll see a link for Old Version. Switch back and forth as much as you need, but keep in mind, that the old version will only be available until early next year.

Want help adjusting to the new version?
The Google Analytics Help Center is up to date on all the step by step of how to navigate Analytics using the new version. We have also been running a series on the Google Analytics blog that explores many of the changes and new features. And, there is a section of the Google Analytics Help Forum where you can ask questions and discuss the new version.

To stay up to date on new features, make sure you opt-in to receive Newsletters in your Google Analytics account settings. We’re excited to bring you this new, state-of-the-art Google Analytics.

Happy Analyzing,
the Google Analytics Team
© 2011 Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043

You have received this mandatory email service announcement to update you about important changes to your Google Analytics product or account.